When you join the Pay-Per-Lead Program, a one-time $2,500 Setup Fee is charged on the day you sign up. It covers the work to get your campaigns live.
What it covers
Initial ad campaign build-out (Google, Meta)
Lead-capture funnels built for your brand
CRM and tracking configuration
Onboarding and kick-off call
Is it refundable?
The Setup Fee is non-refundable by default. The only exception: if you and My Local Ads have signed a written agreement at or after sign-up that ties the Setup Fee to specific contingencies (for example, hitting a lead-volume milestone), and we confirm in writing that those contingencies are met, the fee may be refunded at our approval.
Otherwise, no refund mechanism for the Setup Fee exists.
👉 Questions about the Setup Fee? Email [email protected].